O2 Fitness to Team with BCBS for a Healthier 2011

Jan 27, 2011

We're teaming up with BCBS to help you earn perks just for working out!

2011 can be healthier year for O2 Fitness members because O2 Fitness’s Falconbridge and Cary locations were chosen to be one of the first area locations with a BluePoints™ kiosk from BlueCross BlueShield of North Carolina.  These advanced kiosks will be available for a check-in upon arrival to the gym and give its BCBS members and staff an opportunity to check-in and receive points for health-related activity.

Points can be redeemed for gift cards and other merchandise. The check-in kiosks are cutting-edge because they attach accountability to healthy habits and encourage members to take on a daily wellness routine.

“We are thrilled about the opportunity to partner with one of the leading wellness organizations in the country to encourage a healthy lifestyle,” says Michael Olander, Jr., CEO of O2 Fitness. “We always want to help members maximize their workouts, eating habits and daily choices to sustain a balanced routine.”

BluePoints™ participants will receive a keycard, similar to the O2 Fitness keycard.  Before or after their workout, members can swipe the keycard and the calculated points will be sent directly to their BCBSNC online account. BluePoints™ is an incentive program that encourages members to be healthy by rewarding them for living a healthy lifestyle.  Members self-report their healthy activities like physical fitness, eating fruits and veggies, and preventive screenings into the BCBSNC online program.

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